GENERAL DISCUSSIONS

Time for another Browncoat Newspaper Ad?

POSTED BY: KSB36
UPDATED: Thursday, August 3, 2006 07:22
SHORT URL:
VIEWED: 5563
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Saturday, July 22, 2006 9:21 AM

KSB36


In Daily Variety or the Hollywood Reporter?

Even though there are a lot of good things going on in the Firefly Universe, I am getting a sense that people are tired of fighting and that many have given up thinking they will ever see more of the crew of Serenity.

But I just can't. I can't give it up, I can't accept that it may be over. I'm hopelessly in love with Joss's creation.

We've got to let the PTB's know that there is strong, growing fanbase highly invested in seeing Mal and his crew on further adventures.

Does anyone have any interest in putting together or helping to pay for a full page ad detailing the Equality Now screenings, Joss's Nebula win, DTI, continued strong dvd sales of the BDM and Firefly and possibly even Joss's win of a Hugo (if he does win--the awards are in Aug) for the one year anniversary of SERENITY's release (Sept 30)?

I know it's been done before, but it sure got the attention of the right people and could do the same thing again.

Is there anyone here part of the first effort who could give advice on doing it again?


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Saturday, July 22, 2006 9:43 AM

FOLLOWMAL



Hi, KSB36

The Event Team for the Serenity 'Versary have discussed something like this but haven't gotten to the implementation point yet. We had a fellow email us about it early on in the start of the campaign.

We'd be interested in any ideas you have and any thing that can be learned from whoever answers from the first time around.

We're interested in all the ideas that fans have and are passionate about. Believe me, we feel exactly the same way you do and are by no means ready to lay down arms yet. No siree.

How about if you check into how to run ads in California papers and the Daily Variety and Hollywood Reporter. How much it would be? How they did it last time? You keep on top of this for us and present it to our team headed by 11th Hour?

How does that sound to you?

This may be just the ticket to get some attention. Let's check it out.

You can email me at followmal@gmail.com if you'd like.. saves having to deal with the PM.







"You hold. Hold 'til I get back." Mal

Click here www.fireflyfans.net for info about the Serenity Summer Campaign and how you can help!


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Saturday, July 22, 2006 9:55 AM

HERA


Hey KSB36,

Thank you for suggesting this. We're getting a little close to the anniversary date, so to raise the money, now is the time to get started!

Can you also find the material due dates for the pubs for ads to run on the 30th? Thinking it may be a couple days before. I can add the due date to the FFF.net event calendar.

http://www.fireflyfans.net/thread.asp?b=19&t=21898

Here is the original thread talking about the Serenity 'Versary for reference. FM is looking for the name of the other person who was interested in helping out with an ad idea.

http://www.fireflyfans.net/thread.asp?b=19&t=21775

11thHour is at ComicCon this weekend, so we'll touch base with her about this when she returns. I'm thinking she'll be interested in designing the ad!

-Hera

"Wanna?" – Mal to Kaylee, Out of Gas

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Saturday, July 22, 2006 10:54 AM

KSB36


Quote:

Originally posted by FollowMal:


The Event Team for the Serenity 'Versary have discussed something like this but haven't gotten to the implementation point yet. We had a fellow email us about it early on in the start of the campaign.



Any idea who this person was? I don't want to step on any toes.


Quote:

How about if you check into how to run ads in California papers and the Daily Variety and Hollywood Reporter. How much it would be? How they did it last time? You keep on top of this for us and present it to our team headed by 11th Hour?


I would be happy to do this. I can get right on it this week, if you like.


Quote:

email me at followmal@gmail.com if you'd like.. saves having to deal with the PM.


I'll e-mail you directly. Thanks for the encouragement.









"You hold. Hold 'til I get back." Mal

Click here www.fireflyfans.net for info about the Serenity Summer Campaign and how you can help!



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Saturday, July 22, 2006 11:13 AM

FOLLOWMAL




KSB36,

No not precisely at this moment, because I have to dig thru my mail to find him, I'm embarrassed to say.

I am diligently doing so and will get with you and him about it when I find him. I hate when I'm unorganized.

Sure I'd like.. please do.

And keep in touch with me! I will with you.


"You hold. Hold 'til I get back." Mal

Click here www.fireflyfans.net for info about the Serenity Summer Campaign and how you can help!


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Wednesday, July 26, 2006 10:17 AM

11THHOUR


KSB36

An ad in Variety is an excellent idea. This is a trade publication so the folks who read it are all involved in the "biz".

In addition to the points you made about mentioning the success of the Serenity Now/Equality Now screenings, and Joss' many awards, if we want the ad to go a step further and give a boost behind the notion of sequels, then the ad should also feature:

• The excellent sales of both the Serenity and Firefly DVDs. A quick overview of the Amazon rankings would be a good touch... such as X number of weeks in the top 20, and also the number of positive reviews... which is A LOT.

• The very successful sales of Serenity related merchandise. From what I understand, the comic books were Dark Horse's most profitable comic that year. The trading cards sold out.

• Also on the merchandise front, the Serenity Role Playing Game is going into its 4th printing! That's a huge deal for an RPG. Plus our book won the Origins Award for the People's Choice Best Role Playing Game of the Year.

• Mention how the memberships for the message boards keeps increasing. This will help demonstrate that the fan base just keeps growing.

• The ad should also thank Mary Parent. She took a bit of a chance getting behind Serenity. It'll also be nice to mention her name in such a positive manner in a publication that her peers and associates read.

As shiny as it is to advertise the good works done through the recent SN/EN screenings, and Joss' (well deseved) awards, a studio won't be motivated to green light a production unless it sees profit potential. So mentioning how Serenity, and Firefly, are still making money and being noticed is vital.

The "temperment" of the ad should mainly be a "thank you" to Universal, and not come off too heavy handed like the fans screaming for sequels... even though we've been known to do that. Rather, if the ad is geared as thanks, and then mentions the successes that Serenity is still enjoying, Universal can do its own math.

I see that folks have already volunteered to gather needed info on this. So let's hear back from them and then we'll know better how to move forward.

11th Hour

>>>}———————————————)))======<[]>======(((———————————————{<<<

"Because teenage pranks are fun when you're about to die!" - Hoban Washburne

Firefly/Serenity Guerilla Marketing Posters ~ http://the11thhour.home.att.net
Serenity Inspired Cafe Press Shop ~ http://www.cafepress.com/11thhourart

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Wednesday, July 26, 2006 10:47 AM

JTSKIER1200R


Im in - in any way I can be! Money, time, effort - lets do this!


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Wednesday, July 26, 2006 12:16 PM

DALILABA


I'm in......will buy a share of the dream.

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Wednesday, July 26, 2006 2:03 PM

FOLLOWMAL




I'm in of course!

Money.. yup.
Work....yup.

Anything for more Firefly/Serenity.






"You hold. Hold 'til I get back." Mal

Click here www.fireflyfans.net for info about the Serenity Summer Campaign and how you can help!


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Thursday, July 27, 2006 2:35 AM

GOAT


Count me in, too.

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Thursday, July 27, 2006 12:35 PM

LEIASKY


I'll be happy to donate money toward an ad in one of the trades.


"A government is a body of people usually notably ungoverned."

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Thursday, July 27, 2006 1:10 PM

MYCROFTXXX


Count me in for money!

--

Given a choice between the earth-that-is and the 'verse-that-will-be I'll take the latter.

宁静

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Thursday, July 27, 2006 1:48 PM

CALLAHAN


I'd try to donate a bit o' cash toward this ad.

If you need any help making it, always here too.

---

"It's a Callahan full-bore auto lock. Customized trigger, double cartridge thorough gauge...
It is my very favourite gun."

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Thursday, July 27, 2006 2:04 PM

MONKSDAD


I'm in, what do you need me to do!

"And I think calling him that is an insult to the psychotic lowlife community."

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Thursday, July 27, 2006 2:09 PM

KANEMAN


Wow 11th hour, that seems perfect. Makes complete sense to me. A trade journal would definitely get the attention of the folks that call the shots. Would an ad in a "normal" paper get new recruits? Make someone that has never heard of the 'verse say, "What is this all about?" and go out and rent or buy the BDS or BDM? and would that be better at getting our ultimate goal...A BDM2 or BDS season2 or Mini series even? I don't know what do browncoats think?

LA or NY Times has millions of readers daily. a lot of the people in the Biz also read those.

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Thursday, July 27, 2006 2:18 PM

JOSIAHGREENE


Well, I've always thought that the SCIFI channel would be a good place to start the show back up again. How many damned reality shows must we endure??!!!

"Well, seein' that I'm the law 'round here, I reckon I might as well do something." Josiah Greene, Alliance Ranger

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Thursday, July 27, 2006 2:47 PM

AKREDHEAD


I know that the Brokeback Mountain fans did something like this and did it in Variety Magazine...

Would maybe raising money regionally be helpful? Like east coasters raise money for an ad in the NY Times and the west coasters pay for an ad in variety?

Just an idea...sorry to intrude.

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Friday, July 28, 2006 6:07 AM

JTSKIER1200R


KSB36,

Im curious as to the info you found on the cost of an ad? It would be helpful to know what number we would have to shoot for.

Thanks!

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Monday, July 31, 2006 11:00 AM

KSB36


The cost for an ad looks to be north of $5000. I am trying to get in touch with anyone who was involved in putting together the first one.

Please e-mail me if any of you read this.

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Monday, July 31, 2006 11:43 AM

KSB36


Correction--a full page ad will be in the range of $7500.

Are we up to it?

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Monday, July 31, 2006 12:25 PM

DAYVE


KSB36.....i like this idea...
give us the particulars and i will be glad to kick in some cashy money......

"endeavor to persevere..." Chief Dan George as Lone Waite, Indian chief

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Monday, July 31, 2006 12:41 PM

SUMMERFAN


I'll be glad to donate some money for this. Anything for more of our BDH!!!!!!

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Monday, July 31, 2006 4:09 PM

NAUGHTYMAN


KSB36,
I'll be glad to help.

Got little time these next two months,but I do have money for the cause!
Maybe the best way for folks to stay connected on this project would be to send you or FollowMal their E-mails.That way you could easily get in touch with this pool of volunteers when the time comes to collect resources.
Just an idea.
BTW,thanks for doing this.

"Come a day there won't be room for naughty men like us to slip about at all"

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Tuesday, August 1, 2006 5:03 AM

ARTCAT81


When the time comes just let me know and I will mobilize my local crew... are you in contact with all the captains of the local crews? They are a force to be reckoned with and have contacts with many browncoats who do not venture onto the boards...

FYI

Houston crew is gearing up for another dvd drive for the local libraries

Browncoats are the shiniest folks in the 'verse

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Tuesday, August 1, 2006 5:09 AM

DQBABY76


i would love to help, just let me know what i can do and I'll try my best. count me in!

-------------------------------------------------
Shepard used to tell me...can't do something smart, do something right.
I'm so into Firefly, my butt glows in the dark.

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Tuesday, August 1, 2006 8:21 AM

JTSKIER1200R


Thanks for the info on the cost of the ad - it helps us have a goal to shoot for. I think we could do that without too much of a problem...but then again, we should ask those who did it the first time. It seems like now is the perfect time for one of these...it sort of seems like now or never - you know? So, I think we should give it a shot. It might be a great culmination to the Summer of Serenity campaign.

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Tuesday, August 1, 2006 8:57 AM

KSB36


Is there some place with a comprehensive listing of all the local crews and their e-mail addresses? If so, could you send me the link?

We have a few things in our favor this time--the injection of lots of fired up newbies, the ongoing popularity of the box set/BDM and the power of the blogosphere.

If we could get every Brownocat who has a blog, knows someone who has a blog and/or contributes regularly to a blog, to get the word out about what we are trying to do, it would be like absolute wildfire. We could raise a lot of money very quickly.

We're still in the beginning stages of this idea, but I am beginning to see how it could work. I'll keep the board posted as to progress.

Thanks for the encouragement!

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Tuesday, August 1, 2006 9:12 AM

ARTCAT81


the bigdamnboard.com has a listing of a bunch of browncoat groups, I can get you a comprehensive list of the Texas and Oklahoma area, I cocaptain the Houston crew and know folks in nearly all the surrounding groups.

There are also us Browncoat vendors myself included who can get the word out.

here is their list:

Alamo City Browncoats - http://groups.yahoo.com/group/AlamoCityBrowncoats
Calling all San Antonio area fans to the cause!!

Bluegrass Browncoats - http://www.bluegrassbrowncoats.net
The Big Damn Homebase of Firefly fans in Northern Kentucky!

Browncoats Downunder - http://groups.yahoo.com/group/browncoats_downunder/
Bringing together Aussie fans of Firefly and forthcoming film Serenity (in Aussie theatres 29 September 2005 - a day and a half before the rest of the world).

NYC Browncoats - http://groups.yahoo.com/group/firefly_nyc/
Browncoats in the New York Metro area! We meet at least once every month.

San Diego Browncoats - http://groups.yahoo.com/group/sdbrowncoats/
Yahoo group for coordinating San Diego area Browncoat activities.

SF Browncoats - http://www.sfbrowncoats.com/events/comiccon2005/
Official website for the SF Browncoats. See the Yahoo group for more the social stuff.

SF Browncoats (Yahoo Group) - http://groups.yahoo.com/group/sfbrowncoats/
Browncoats in the San Francisco bay area.

Silicon Gulch Browncoats - http://groups.yahoo.com/group/SiliconGulchBrowncoats/
Yahoo group for Browncoats in the South San Francisco Bay Area.

Browncoats are the shiniest folks in the 'verse

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Tuesday, August 1, 2006 9:15 AM

ARTCAT81


Canadian Browncoats - http://groups.yahoo.com/group/canadianbrowncoats/
Yahoo Group for Canadian Fans of Firefly.

Mile High Browncoats - http://groups.yahoo.com/group/MileHighBrowncoats/
Colorado's local Browncoat group.

PDX Browncoats - http://groups.yahoo.com/group/pdxbrowncoats/
A great place for Portland, Oregon/Vancouver, Washington area Browncoats to meet, chat, plan shindigs, and count down the days, minutes, seconds 'till the BDM!

Arizona Browncoats - http://groups.yahoo.com/group/AZ_Browncoats/
This is where Arizonans go to plan and post shindigs and events, and just hang out!

Indiana (Hoosier) Browncoats - http://jerrygordon.net/indybrowncoats/
This is the place to find the Hoosier Browncoats from ALL over Indiana. If you're in Indiana or a Hoosier Browncoat temporarily displaced, come join us! The more the merrier :)

Austin Browncoats - http://groups.yahoo.com/group/austin_browncoats
The Austin Browncoats on Yahoo

Fresno Browncoats - http://groups.yahoo.com/group/fresnobrowncoats/
The group for Browncoats in Fresno and central valley area.

Atlanta Browncoats - http://www.atlantabrowncoats.com/
Get to know fellow browncoats in Atlanta, GA and the surrounding area!

Atlanta Browncoats - http://www.atlantabrowncoats.com/
Welcome fellow Browncoats! We're based in Atlanta, Georgia and are known to have all manner of fun!

Belgian Browncoats - http://p097.ezboard.com/bbelgianbrowncoats
Belgian Browncoats message board

Browncoat Events - http://www.browncoatevents.com
A UK based site designed to promote any and all shidigs held in the UK but set up specifically to promote the fan table at Memorabilia at the NEC in Birmngham August 13th - 14th.

Browncoats of New York City - http://www.browncoatsofnyc.org
Event site for the Browncoats of New York City

Browncoats.nl - http://www.browncoats.nl
The Dutch Browncoat site.

Canadian Browncoats .com - http://www.canadianbrowncoats.com/
Canada-wide group for fans. Information on meetings, convention photos, episode guide, and chat room for members.

Central Alabama Browncoats - http://groups.yahoo.com/group/central-al-browncoats/
A Yahoo Group for Browncoats in the Central Alabama area, and beyond! Feel free to drop by and register, especially if you're in the area.

Central Florida Browncoats - http://tv.groups.yahoo.com/group/CFLBrowncoats/
Yahoo group for Browncoats in Central Florida.

Browncoats are the shiniest folks in the 'verse

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Tuesday, August 1, 2006 9:17 AM

ARTCAT81


Chicagoland Browncoats - http://groups.yahoo.com/group/chicagofirefly
This is a group for Chicagoland area Browncoats to discuss shindigs and mini-shindigs such as conventions and meetups. **NO MOVIE SPOILERS will be tolerated.**

Dallas Browncoats - http://www.dallasbrowncoats.com/
The Dallas Brigade

East Tennessee Browncoats - http://groups.yahoo.com/group/easttennesseebrowncoats/
Yahoo! Group for us East Tennessee Browncoats.

Eugene Browncoats - http://groups.yahoo.com/eugenebrowncoats/

Fort Worth Browncoats - http://groups.yahoo.com/group/fortworthbrowncoats/
Fort Worth Browncoat Brigade on Yahoo


Houston Browncoats - http://www.HoustonBrowncoats.com/
Best little Browncoats in Texas.

Kanas City Browncoats Forum - http://s12.invisionfree.com/kcbrowncoats/
Discussion forum for the "Firefly" series and the movie "Serenity" for FF fans in the Kansas City area.

LA Browncoats - http://groups.yahoo.com/group/LABrowncoats
The big damn mighty platoon of flans in the very heart of the 'verse of Serenity/Firefly/Whedon.

LA Browncoats (LJ) - http://www.livejournal.com/community/la_browncoats/
A LiveJournal group for Los Angeles area Browncoats. Includes meetups, RP information, events on Sept 30th and anything else fun we can do. First event is July 29th!

Mid-Atlantic Browncoats - http://groups.yahoo.com/group/Midatlanticbrowncoats/
Anyone from central PA to central VA, Delaware to West Virginia is welcome; events and shindigs will be concentrated in the Baltimore/Washington DC areas.

Minnesota Independents - http://groups.yahoo.com/group/MN-Firefly/
Twin Cities and surrounding area Firefly and Serenity fans are encouraged to join this fun group for monthly activites and convention fun.

Nashville Browncoats - http://groups.yahoo.com/group/nashvillebrowncoats/
Browncoats in the the Nashville or Middle Tennessee area.

New England Browncoats - http://groups.yahoo.com/group/ne_browncoats/

Northern Virginia Firefly-Serenity groups - http://firefly.meetup.com/16/
Fun monthly munches plus occasional outings to see movies, concerts, etc. together.


Browncoats are the shiniest folks in the 'verse

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Tuesday, August 1, 2006 9:20 AM

ARTCAT81


Norwegian Browncoats Site - http://www.browncoats-norge.net/
The new Norwegian Browncoats site. Looking very shiny, and may very well be a nice portal for new and old Browncoats alike. Links to the Norwegian forum.

Ohio Browncoats - http://groups.yahoo.com/group/firefly-ohio/
Yahoo group for the Ohio Browncoats. A very active group with shindigs just about every month. We laugh until our faces hurt. Seriously!

Ottawa Browncoats - http://groups.yahoo.com/group/ottawabrowncoats/
An offshoot of the Canadian Browncoats, for those in the Ottawa, Ontario, area.

PA Browncoats - http://groups.yahoo.com/group/PA_browncoats/
Email list for Browncoats in Pennsylvania.

PDX Browncoats - http://www.pdxbrowncoats.com
A place for Portland, Oregon / Vancouver, Washington area Browncoats to meet, chat, plan shindigs, and make new friends.

Portland Browncoats - http://www.thehallway.net/pdxbrowncoats/index.htm
Website for Browncoats located in and around Portland, Oregon.

Red River Rebels - http://groups.yahoo.com/group/redriverrebels/
The Browncoats of Oklahoma unite. Come join us for some shindigin'! Comic shop days are coming fast and we are going to have a drawing for PRIZES!!

Sacramento Browncoats - http://www.sacbrowncoats.com
Sacramento Browncoats official website

Sacramento Browncoats (Yahoo Group) - http://groups.yahoo.com/group/SacramentoBrowncoats/
Sacramento Browncoats' group for organizing shindigs, movie screenings, and the like.

Seattle Shindig! - http://www.eskimo.com/~lsstrout/
NW browncoats online home.

Seattle Shindigs & Jobs - http://www.geocities.com/protoreaver
The new current and up-to-date web site for browncoats in the Seattle area!

SoCal Browncoats - http://groups.yahoo.com/group/SoCalBrowncoats/
This is a group for all fans of Firefly/Serenity within Southern California. We hope that this group can organize regular meet-ups throughout the Southern California area.

St. Louis Browncoats - http://groups.yahoo.com/group/browncoatsstl/
Firefly fans in the bi-state St. Louis /Illinois area. Jobs & Shindigs.

Tennessee Browncoats - http://groups.yahoo.com/group/tennesseebrowncoats/
A Place for ALL Tennesseeans to get together and plan shindigs and the like.



Browncoats are the shiniest folks in the 'verse

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Tuesday, August 1, 2006 9:22 AM

ARTCAT81


The Milwaukee Browncoats - http://groups.yahoo.com/group/Milwaukee_Browncoats/
Browncoat group based in Milwaukee, Wisconsin. We're looking to gather Firefly/Serenity fans from the S.E. Wisconsin area! Stop by and pay us a visit.

Toronto Firefly Shindigs - http://groups.yahoo.com/group/torontofireflyshindigs/
Join Toronto (Ontario) Firefly/Serenity fans once a month for good food, good fun and great company!

Vancouver and BC Browncoats - http://firefly.meetup.com/12/
Forum for Firefly fans in Vancouver, BC and anywhere in the province. Shindigs at least once a month.

West Virginia Browncoats - http://groups.yahoo.com/group/wvbrowncoats/
A meeting place for all us isolated WV Browncoats.

Wisconsin Browncoats - http://groups.yahoo.com/group/wibrowncoats/
Wisconsin Browncoats, hoping to get something started for us sad, cold people up in the Northern States.

Browncoats are the shiniest folks in the 'verse

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Tuesday, August 1, 2006 9:52 AM

ARTCAT81


tehehehe jsut when yall thought I was done posting...


http://community.livejournal.com/the_cortex/

and dont forget our podcasters!

Browncoats are the shiniest folks in the 'verse

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Tuesday, August 1, 2006 9:56 AM

ARTCAT81


Also a suggestion,
I noticed folks are talking about making this a regional thing, I think its better for everyone to work together for it, if yall want to hit more than one magazine, then set goal #1, make the second magazine goal #2 etc, it wont hurt to stagger it and it keeps us from being a divided force, everyone working together instead of promoting smaller parts of the project will be more effective.

Browncoats are the shiniest folks in the 'verse

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Tuesday, August 1, 2006 11:39 AM

MANDRAGON


I am a noob to this stuff but I am willing to help with my share of time and money. I am glad to find that Firefly/Serenity community is alive and well.

I just recently bought an extra copy of the Firefly Box set that I use solely for the purpose of "Missionary" work to convert people to firefly(Im' sure Book would be proud of me ;) ). Once converted I tell them to buy the movie... you see where its going.

Anything that I can do to help please e-mail me @ Mandragon03@gmail.com.



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Tuesday, August 1, 2006 3:15 PM

CHEWIE


I'm in! Count me in for money, and anything else I can do. I'm not sure what else I'd be able to do... but I'm up for just about anything!

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Tuesday, August 1, 2006 3:43 PM

JUSTSHINY


I'm definently in!



"In the spaceship, the silver space ship, the lion takes control."
AIM an' Yahoo:LuckieDragon7
Always up for talkin' to my fellow Browncoats!

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Wednesday, August 2, 2006 3:21 AM

JTSKIER1200R


Hey all, read this: http://www.everwoodmusic.com/forum/everwood1318.html

Notice how quidkly they raised $10,000. It also tells how the fans of Everwood put a big Ferris wheel next to the offices of Fox (I think, I havent read it all that carefully). But, the most interesting part is all the reporters they got there. (although I cant find any articles on it). Also, when I found some pictures, it didnt look like the turnout was all that good, but, it still is an interesting idea in addition to the Variety magazine (they did that also.)

See my original thread here: http://www.fireflyfans.net/thread.asp?b=2&t=22311&m=352346#352346

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Wednesday, August 2, 2006 7:18 AM

MALACHITE


I'm in to donate cashy money!

Jayne: Don't know 'em, don't much care to...
Mal: They're whores.
Jayne: I'm in.

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Thursday, August 3, 2006 7:22 AM

JTSKIER1200R


Do you all think a newspaper ad or a PR stunt (see here: http://www.fireflyfans.net/thread.asp?b=2&t=22311) would be more effective? Im still pondering...

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