FIREFLY AND SERENITY GUERILLA MARKETING

1st Year idea...

POSTED BY: BROWNCOATTABZ
UPDATED: Wednesday, September 6, 2006 18:19
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Wednesday, September 6, 2006 12:38 PM

BROWNCOATTABZ


I'm thinking about doing an ad in Variety thanking Universal and Joss for Serenity... as most of the browncoats know this isn't gonna be cheap.

Is there any interest in doing this? Let me know!


here's the ad rates for Variety.

http://www.variety.com/index.asp?layout=mediakit_weekly#general


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Wednesday, September 6, 2006 12:52 PM

FOLLOWMAL


First welcome to the site.
Glad to see you here. I am going to presume even though you're new here you're not new to the 'Verse.

We discussed doing a Variety ad and even had a Browncoat looking into doing it, had all the prices and what we needed to do but just felt like we may not have enough time to do the fund raising.

Of course all ideas are welcome and if you can figure out how to do this on such short notice that'd be shiny!!

I'd never discourage a Browncoat.. which is good cuz they usually can't be discouraged.



From here to the eyes and the ears of the 'Verse!

http://www.geocities.com/browncoatsignalcorps/



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Wednesday, September 6, 2006 1:40 PM

BROWNCOATTABZ


Possibly it can be a thank you at the first year anniversary of the release of the DVD in the US?

I was concerned about the time span, but I have extreme faith in the browncoats. ;)

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Wednesday, September 6, 2006 1:48 PM

FOLLOWMAL




Well, the release of the DVD time frame does give you more time.

That's a thought.



From here to the eyes and the ears of the 'Verse
http://www.geocities.com/browncoatsignalcorps/



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Wednesday, September 6, 2006 2:47 PM

FOLLOWMAL


BrownCoatTabz,

Have you checked out this thread here and 11th Hour's idea here. Perhaps this is a viable alternative you'd like to volunteer for?

May not be as big and splashy or cost as much, but it might be something you'd like a hand in organizing. You could email me at followmal@gmail.com and I'll pass along your interest to 11th Hour.
What's below comes from this thread:

http://www.fireflyfans.net/thread.asp?b=20&t=23630


• Viral Newspaper Ads ~ We'll be doing them in many papers across the country. We can get browncoats in different cities to handle placing ads in their local and city newspapers. We'll be reaching a group of people who most likely have NEVER heard of Firefly and Serenity, and that's very important to growing the fanbase. A separate thread focused on this idea will be featured soon. Small, inexpensive, yet eye-catching ads, sprinkled throughout a newspaper can really get curiosity going from new people. A thread just for the viral newspaper ad idea, with more details and examples, will be started very soon.


From here to the eyes and the ears of the 'Verse
http://www.geocities.com/browncoatsignalcorps/



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Wednesday, September 6, 2006 6:19 PM

BROWNCOATTABZ


Yep! I have.. thanks - I've already contacted some smaller, local papers...

Keep spreading the love. :)

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