An idea to help boost sales of the Serenity Collector's Edition DVD so as to help get the sequel made by scific2507

FIREFLY AND SERENITY GUERILLA MARKETING

An idea to help boost sales of the Serenity Collector's Edition DVD so as to help get the sequel made

POSTED BY: SCIFIC2507
UPDATED: Saturday, August 18, 2007 03:33
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Thursday, August 16, 2007 10:34 AM

Early this year, I read an interview with an executive at Universal about a Serenity sequel; she said that they were keeping an eye on DVD sales. Joss Whedon, in a very recent interview, said that good sales of the Serenity Collector's Edition DVD will be our last chance to see the sequel. So, what should we do?

Buy the DVD, of course. But, what else?

How about going to our local public libraries to fill out purchase request forms? Not all the libraries will purchase it, but many of those which might not have will buy it if we do this. There are many thousands of public libraries across the country, and if we can get a sizeable fraction of them to make the purchase, it will add noticeably to sales totals. All it takes is a short trip to our local libraries and a few minutes to fill out the form. And if several people do so at the same library, they are more likely to make that purchase, so we should consider trying to get our friends to do the same even if they live in the same town.

The better this DVD sells, the better the chance of a Serenity sequel. Possibly direct-to-DVD rather than a theatrical release, but that will be fine, too. Consider how many other movies have had sequels made because of DVD or video sales. Highlander did poorly at the box office, but sold so well on video that it spawned sequels in the form of theatrical movies (with a new one coming up), TV series, a cartoon, and a recent anime movie on DVD. Movies such as The Prophecy, Darkman, Mimic, and many more have spawned numerous direct-to-DVD sequels. A Serenity sequel will sell better than those, and make the studio a nice profit...but we have to make sure that the studio execs are reminded that that profit is there for them to receive by making sure that the Serenity Collector's Edition sells very well. They'll get what they want, and we'll get what we want...

I filled out that purchase request form at my local library last night , and have already spoken with friends about doing the same. I will also – of course – be purchasing a copy of the DVD for myself the day it comes out.

Also, if there are any special events coming up where we're purchasing gifts for people who are also SF fans or movie fans, we should consider getting them the Serenity Collector's Edition DVD. Any other suggestions?

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Thursday, August 16, 2007 10:39 AM

FOLLOWMAL

I'm in on this.

Also purchasing more than 1 copy the day it comes out.

Already pre-ordered it--more than several copies.

I am crossing my fingers for big sales and for a chance at a D2DVD movie.

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Thursday, August 16, 2007 11:20 AM

SISTER

..me too...

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Thursday, August 16, 2007 11:33 AM

PENGUIN

Quote:
Originally posted by FollowMal:
I am crossing my fingers for big sales and for a chance at a D2DVD movie.

Nope...it will be a theatrical release...we've earned it!

King of the Mythical Land that is Iowa

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Thursday, August 16, 2007 11:35 AM

FOLLOWMAL

Quote:
Originally posted by Penguin:
Nope...it will be a theatrical release...we've earned it!

Well, I won't disagree with you on any particular point there. But I'll take what I can get!!

http://www.martinfirrell.com/supersecretthingy.html

( Banner courtesy of Beth'll )

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Friday, August 17, 2007 5:39 PM

ANONYMOUS1

Quote:
Originally posted by Penguin:
Nope...it will be a theatrical release...we've earned it!

Oh yeah, there will be a theatrical release even if we have to do it ourselves. We know how. See http://www.cantstoptheserenity.com/

Even in Iowa.

And then there are theaters who show movies and sell DVDs at the same time.

And we have several Browncoat theater owners around the country.

Might start with 4 theaters like Waitress...

And remember it isn't too early to shop for Christmas presents.

Watch episodes 1 - 6 online at http://www.myspace.com/driveonfox

Watch Emmy nominated Drive clip at http://www.fox.com/drive

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Saturday, August 18, 2007 3:33 AM

TDBROWN

A suggestion was made on another Board that Fire Stations could stand to have the BDSeries and the BDM added to their video Libraries.... That's a worthy cause....

"Might have been the losing side, still not convinced it was the wrong one." -Mal

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