FIREFLY AND SERENITY GUERILLA MARKETING

FIREFLY RALLY

POSTED BY: BRINGITBACK
UPDATED: Friday, February 23, 2007 11:27
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VIEWED: 4996
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Wednesday, February 7, 2007 8:18 PM

BRINGITBACK


What is the reality of a firefly rally at the doors of fox studios?

What kind of numbers do we have?

My theory is the Fox execs can't read so they have no idea how well firefly/serenity are doing in DVD sales and the support we have on the net.

Something loud and visual could catch the attention of these people.

Why?

How many Rallies have there ever been for a TV show?
None...? Exactly! we show how serious we are about the project and show them first hand what kind of loyalty and success this show can build given time and support.

Media Exposure! "and in other news, Fans from cancelled TV series Firefly have rallied at Fox today, demanding a revival of the show" THIS IS NEWS WORTHY!! any TV coverage gets more people to the cause, more fans and a better chance for a trip back to the verse. This also adds pressure on fox and brings the show back to their attention!

Obviously...there will be many here who cannot attend (me included, being in australia) but dammit...ive looked at these marketing ideas for some time and I think this could be the most effective.

Even though I cannot attend I will be helping in anyway I can. I have an advanced Diploma in Marketing and Public Relations and have experience in organizing and helping with such events.

Please, Give this some thought and talk among yourselves.


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Thursday, February 8, 2007 2:54 AM

PHOENIXROSE

You think you know--what's to come, what you are. You haven't even begun.



Fox doesn't own Firefly anymore; they gave Joss the right to shop it elsewhere, which is how the movie got made. Fox certainly did not make the movie; that was Universal.
20th Century Fox, the production company, has the production rights. I don't know enough about what production companies do to know if appealing to them would get us anywhere.
Rallying might not be the way to go either way. We don't want to seem too insane. Won't change anything, and it might make them wonder what kind of fans they've catered to.


Human beings, who are almost unique in having the ability to learn from the experience of others, are also remarkable for their apparent disinclination to do so.

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Thursday, February 8, 2007 6:31 AM

REDLAVA


Maybe we can commandeer an antiwar protest for a little added bang. Have to change their signs though of course, but that would be fairly easy.



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Thursday, February 8, 2007 4:11 PM

W00CH


It is my opinion that the best bet for renewing the series it thru the Sci Fi channel who I believe bought the right to show the existing shows. It makes sense for them to expand the product that they are already distributing. Being on cable would give the show a little more wiggle room that the major networks can’t offer. Even if the nelson ratings are down, which I would doubt ‘cause I and I’m sure most if not all of you would pay for what ever package needed to get to see more Firefly, the sales of the seasons on DVD would sustain them alone. We are living in a bold new world where a series can not only be maintained but can actually be reborn or resurrected due to the sale of the show on DVD. I site 2 points: 1. Scrubs (canceled, shot the “Series Finally” at the end of last season) based on the sales of Seasons 1-4 they brought it back as a mid season replacement. 2. Family Guy a show that not only had horrid ratings, but also couldn’t give away advertising slots during the show because of how racy it was; canceled mid 3rd season and was brought back 3 years later based on the fact that it was the #1 selling TV on DVD in 2004 and 05. Dates might be off a little there, but the argument still stands on those presidents.
So I say the people to pester would be the heads at the SciFi Channel. Thank them for putting the shows on and ask for more. Let them know that we would all be willing to pay what ever we need to be able to see more seasons of FireFly. If we can build the buzz then they can go after Joss, and he doesn’t have to shop it all over anymore, we just gave him a buyer on a silver platter. (long winded I know sorry)

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Thursday, February 8, 2007 4:18 PM

FUTUREMRSFILLION


Actually,

I believe Fox still owns the TV rights, which is why the movie is called Serenity.

As for a rally outside the doors of Fox. Not sure that would work.

What would work is cleaning out the Fox boardroom and bringing in sentient human beings to take their places.




----
Bestower of Titles, Designer of Tshirts, Maker of Mottos, Keeper of the Pyre

I am on The List. We are The Forsaken and we aim to burn!
"We don't fear the reaper"

FORSAKEN original


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Friday, February 9, 2007 7:24 PM

ARTISOXYGEN


Quote:


What would work is cleaning out the Fox boardroom and bringing in sentient human beings to take their places.





YES!! I agree with you FMF!

Just a thought...if not a rally, why not the largest gathering of browncoats we can muster that gets media attention by, say, attempting some kind of 'guinness world record' thingy, or a world's first...something, something...?

I applaude BRINGITBACK's enthusiasm, though...

"God grant me the Serenity...Pts 2 and 3 and....."

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Friday, February 9, 2007 8:54 PM

ROY


Artisoxygen - what a SHINY idea.

Imagine a Guiness Book of Records attempt taking place at a convention, with some of the BDH involved. Would that get some attention ?

The caper should involve a lot of Browncoats (to demonstrate our numbers) and be accomplished in a fairly short time (so it can be shown on TV news ).

When are you going to start organising ?



"I'm amazed you made it this far, and in that outfit."

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Friday, February 9, 2007 9:04 PM

BULLETINTHEBRAINPANSQUISH


Just wanted to say that I love the little graphic Phoenix Rose. Do you think if we did actually did it it could be traced to us?

Mal gives control of the ship to Zoe...
Mal: If I'm not back in an hour, you come, and you rescue me.
Zoe: What? And risk my ship?

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Friday, February 9, 2007 9:33 PM

ARTISOXYGEN


Quote:

Originally posted by BulletInTheBrainPanSquish:
Just wanted to say that I love the little graphic Phoenix Rose. Do you think if we did actually did it it could be traced to us?



DITTO!!

(haven't we all dreamed of doing that to F_x ? I know I have )

"God grant me the Serenity Pts 2 and 3 and..."

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Wednesday, February 14, 2007 1:01 AM

PHOENIXROSE

You think you know--what's to come, what you are. You haven't even begun.


Traced to us? Hmmmmmmmm... Guess it would depend on the skills of our Demolitions Experts


Human beings, who are almost unique in having the ability to learn from the experience of others, are also remarkable for their apparent disinclination to do so.

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Saturday, February 17, 2007 11:27 AM

GHOULFISH


I think that you have hit on to something. I think we all realize that media attention is what firefly needs. A guiness record attempt would be a shiny way to get it.

We could maybe try for most marathons at the same time or something that would allow everyone all over the globe to take part in not just browncoats in a certain city. If the press got hold of firefly's trajic past and the dedication of its fans - maybe a couple of execs will start to consider it.

Also - i am very good with things that go boom so we should have not trouble hiding the evidence or the dead fox execs

Oh yeah PhoenixRose - your sig in mindblowingly awesome

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Sunday, February 18, 2007 2:18 AM

GARBLER


The GWR for the largest replica of a Firefly class ship, based on the designs from the series of the same name, and also from the movie Serenity both by Joss the Boss was completed on *insert date here* by teams of fans, Browncoats, who WILL have a second series!!!

That's my ... errrrr ... rough idea of what could be in the GBoWR. I think the editors will probably want to change it slightly ... perhaps the will publish the first bit last I don't know.

P.S. This is my first post, I'm ashamed to say that I have been a bit of a reclusive Browncoat until now.

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Monday, February 19, 2007 1:42 AM

ARTISOXYGEN


Quote:

Originally posted by Roy:
Artisoxygen - what a SHINY idea.

Imagine a Guiness Book of Records attempt taking place at a convention, with some of the BDH involved. Would that get some attention ?

The caper should involve a lot of Browncoats (to demonstrate our numbers) and be accomplished in a fairly short time (so it can be shown on TV news ).

When are you going to start organising ?



Thanx Roy, and I like your idea too, sorry it took me this long to reply.
The more I think about it the more I think it could achieve something...
As far as organising, unfortunately I live about as far away as you can get from where most browncoats are. (I'm in Oz) but I'd love to see the idea snowball into something...I do have experience in organising & co-ordinating art & photography exhibitions locally....yeah, not sure that that is useful either... so I'll stop rambling now..


God grant me the Serenity...Pt 2 and Pt 3 and...

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Monday, February 19, 2007 2:02 AM

BULLETINTHEBRAINPANSQUISH


Quote:


Originally posted by Ghoulfish:
I think that you have hit on to something. I think we all realize that media attention is what firefly needs. A guiness record attempt would be a shiny way to get it.



So... you're saying all ahead with the blowing up of FOX? That would not only get media attention, but an unbeatable Guiness World Record spot. I can just see the headlines now...

Quote:


Originally posted by Ghoulfish:
Also - i am very good with things that go boom so we should have not trouble hiding the evidence or the dead fox execs.



Although, would the FOX execs just reanimate themselves like the Terminator in T2? It's possible, and scaring the living crap out of me.(insert suitably scared emoticon here- I can't be bothered finding one) Besides, can evil even die?

Garbler- welcome to the wonderful world of posting! Trust me, it's much funner than lurking.

ARTisOXYGEN- I feel your pain. I too am cursed by being nowhere near my fellow browncoats, as I am from Brisbane. Maybe we should set about converting everyone in Australia so we don't feel so lonely? I wouldn't say no to a Browncoat nation.



Mal gives control of the ship to Zoe...
Mal: If I'm not back in an hour, you come, and you rescue me.
Zoe: What? And risk my ship?


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Monday, February 19, 2007 2:41 AM

ARTISOXYGEN


Quote:

Originally posted by BulletInTheBrainPanSquish:

So... you're saying all ahead with the blowing up of FOX? That would not only get media attention, but an unbeatable Guiness World Record spot. I can just see the headlines now...


hehehehehehe!

Quote:


ARTisOXYGEN- I feel your pain. I too am cursed by being nowhere near my fellow browncoats, as I am from Brisbane. Maybe we should set about converting everyone in Australia so we don't feel so lonely? I wouldn't say no to a Browncoat nation.


sounds like a damn good idea BulletinTheBr..r...thingy

God grant me the Serenity Pt2 and 3 and ....

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Monday, February 19, 2007 2:42 AM

BULLETINTHEBRAINPANSQUISH


Just call me Bullet, my name is slightly long. Only slightly.

Mal gives control of the ship to Zoe...
Mal: If I'm not back in an hour, you come, and you rescue me.
Zoe: What? And risk my ship?


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Monday, February 19, 2007 2:50 AM

ARTISOXYGEN


Quote:

Originally posted by BulletInTheBrainPanSquish:
Just call me Bullet, my name is slightly long. Only slightly.


Thanx Bullet.
Will do.
Art.


God grant me the Serenity...Pt 2 and 3 and

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Monday, February 19, 2007 3:02 AM

PENGUIN




Blow FOX up!




King of the Mythical Land that is Iowa

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Monday, February 19, 2007 4:41 AM

DERANGEDMILK


Bullet I just spent ten minutes of my life watching your muppet-firefly thing. That was incredible. Kudos man, kudos.
-e

"Storms getting worse."
"We'll pass through it soon enough."

Vote for Firefly at http://richlabonte.net/tvvote/index.html

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Monday, February 19, 2007 5:33 AM

PIZMOBEACH

... fully loaded, safety off...


Bullet - riveting, wonderful - very funny! Put that on YouTube/Google Video and it'll do more for bringing back Firefly than any protest imho.

Scifi movie music + Firefly dialogue clips, 24 hours a day - http://www.scifiradio.com


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Monday, February 19, 2007 5:51 PM

BULLETINTHEBRAINPANSQUISH


All Kudos go to the brilliant Penguin, my friends. I have just borrowed his mind-blowing creation for my sig. I wish I had even half the technical skill Penguin has in his little finger.

Mal gives control of the ship to Zoe...
Mal: If I'm not back in an hour, you come, and you rescue me.
Zoe: What? And risk my ship?


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Monday, February 19, 2007 6:32 PM

BROWNCOATCOMMANDER


We need to inundate the proper outlets with a mailing email and letter to restart the show. I can't believe the ground swell of this shows fan base isn't proof enough. I watch the tube night after night and can't find anything remotely as interesting,funny or attention grabbing

Browncoatcommander

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Monday, February 19, 2007 7:47 PM

SPACEGIRL32


I think we are suppose to be working the Sci-Fi forum where hopefully the suits there will notice. Most of us are hoping for another Firefly Marathon.

There are a lot of Firefly Forums so it is a bit more work to get the word out as to where we are suppose to be focusing most our efforts.

Have your heard about the Browncoats signal corps yet? You may want to check them out.

Go to http://www.geocities.com/browncoatsignalcorps/ for more information.


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Friday, February 23, 2007 11:27 AM

BROWNCOATBRETT


I tried to sign up with them but never heard back. Recon I'll give it another shot.

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