FIREFLY AND SERENITY GUERILLA MARKETING

A clever way to sneak Nathan Fillion into a conversation about twitter.

POSTED BY: ANONYMOUS1
UPDATED: Sunday, August 16, 2009 11:28
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VIEWED: 4854
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Sunday, August 16, 2009 11:28 AM

ANONYMOUS1


Quote:

Tweeting with the stars a hoot for fans
...
Twitter isn't just an outlet for actors, athletes and other public figures. Fictional characters have taken to it, too.

Actor Nathan Fillion, star of ABC's "Castle," offers witty tweets ("Dear Diary, I hope we win an Emmy. I would have it made into a necklace and wear it until it pulled out my back") and so does his alter-ego, mystery novelist Richard Castle. Late last month ABC set up a Twitter account for the character (as WriteRCastle) as a way to promote the series and an upcoming book "authored" by Castle. Already the fictional character has 7,900 followers.



http://www.post-gazette.com/pg/09228/991240-96.stm

http://twitter.com/nathanfillion 103,166 Followers

http://twitter.com/WriteRCastle 8101 Followers

Richard Castle Tweeting a Castle mystery.

You don't have to be a member of twitter to read twitter pages.

It is a hoot!



Nathan Fillion's Castle ABC summer reruns Mondays 10/9c Also

2nd season starts Mon Sep 21 10/9c

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