New official SERENITY website in works by WhoIsRiver

GENERAL DISCUSSIONS

New official SERENITY website in works

POSTED BY: WHOISRIVER
UPDATED: Sunday, July 10, 2005 03:44
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VIEWED: 18945
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Friday, July 1, 2005 12:28 PM

See subject. Serenity_LEADER has posted on the OB under "Movie Production", under the topic called "Thank You to individuals at Universal working on our film", to say they are working on a new SERENITY movie website to replace the existing one.

TheInside.org - Firefly Producers NEW TV series

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Friday, July 1, 2005 12:49 PM

FORRESTWOLF

That is really wonderful news! The existing site is not as awful as some people are saying - I like the format of the boards themselves - but there's a lot of things that need to be done better, and the whole thing could use some serious spit-and-polish. Yay us!

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Friday, July 1, 2005 2:30 PM

GUIDEWRITER

In the meantime, tide yourselves over with this website I made:

http://www.graphicadventure.com/serenity

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Friday, July 1, 2005 3:15 PM

VOLATILEMEMORY

Sounds great, but how's about Joss updating cantstopthesignal.com ? It's still just a listing of the sold-out preview showings from June 24...

Is the signal we can't stop just old gorram news?

v.m

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Friday, July 1, 2005 6:52 PM

TALLGRRL

Quote:
Originally posted by VolatileMemory:
Sounds great, but how's about Joss updating cantstopthesignal.com ? It's still just a listing of the sold-out preview showings from June 24...

Is the signal we can't stop just old gorram news?

v.m

so far, cantstopthesignal.com is just for links to where you can buy tickets when there's a screening.
there's nothing to update.
don't go there unless there's been a screening announced and you want to know what theatres are holding 'em.

Take me, sir. Take me hard. -- Zoe

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Friday, July 1, 2005 7:48 PM

VOLATILEMEMORY

I thought it was more of an information site from Joss, as opposed to the Official Studio Mouthpiece of the movie site. It's a shame it's not...great (and very memorable) URL. "Can't Stop the Signal"... love it.

v.m

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Friday, July 1, 2005 8:23 PM

NYWOE

Well, I can't get into that site, so my guess is that they're working on it right now! Yay!

_____________________________________
If you're an Arizonan and a Browncoat, come join us:

http://tv.groups.yahoo.com/group/AZ_Browncoats/

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Friday, July 1, 2005 10:20 PM

WHOISRIVER

Quote:
Originally posted by Nywoe:
Well, I can't get into that site, so my guess is that they're working on it right now! Yay!

Looks like it has crashed (as it has reached 40k members). Ooops! :smike:

TheInside.org - Firefly Producers NEW TV series

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Friday, July 1, 2005 10:56 PM

ZOL

So, does this mean that Universal underestimated the power of the browncoat - I did notice yesterday that in the morning there was about 33 less browncots registered than the evening, and tht was about 38 people away from the magic 40,000 figure.

It would be interesting to compare this with other scfi fandom (apart from starwars which has had over 25 years to build a fan base)

Darin (Zol.)

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Friday, July 1, 2005 11:06 PM

WHOISRIVER

My personal opinion is that I think Universal has historically over estimated the power of the browncoats, to be honest. Whilst there are many of us, there aren't enough to fund this movie on our own. We need a LOOOOOOOOOOOOOOOOT of extra people in cinemas for this to turn a profit.

It is, of course, both our and Universals responsibility to ensure this happens.

It is a little depressing to see a lot of people are just ranting at Universal to advertise Serenity more (it's had trailers attached to 3 of the biggest movies of 2005 in the US), but there's little movement from fans at the moment advertising Serenity. Think of all the effort that went in when Firefly was cancelled (Variety advert, posters, leafleting)... and now look at now. Less than 100 days to launch, and well... not a lot going on. Come the end of September, Serenity is going to make or break the Firefly franchise. It'll simply be a case of "Hurray! More movies!" or "Shit! It's all over and too late now!".

TheInside.org - Firefly Producers NEW TV series

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Friday, July 1, 2005 11:48 PM

TRASK43

Quote:
Originally posted by WhoIsRiver:
My personal opinion is that I think Universal has historically over estimated the power of the browncoats, to be honest. Whilst there are many of us, there aren't enough to fund this movie on our own. We need a LOOOOOOOOOOOOOOOOT of extra people in cinemas for this to turn a profit.

It is, of course, both our and Universals responsibility to ensure this happens.

It is a little depressing to see a lot of people are just ranting at Universal to advertise Serenity more (it's had trailers attached to 3 of the biggest movies of 2005 in the US), but there's little movement from fans at the moment advertising Serenity. Think of all the effort that went in when Firefly was cancelled (Variety advert, posters, leafleting)... and now look at now. Less than 100 days to launch, and well... not a lot going on. Come the end of September, Serenity is going to make or break the Firefly franchise. It'll simply be a case of "Hurray! More movies!" or "Shit! It's all over and too late now!".

TheInside.org - Firefly Producers NEW TV series

I agree with pretty much most of what you've said Im pretty suprised that theres nothing to spectcular going on in the ideas department. I know we have a few months to go but I think it easy to critsise universal, who from my point of view certainly haven't done a lot wrong especially now there doing a new website.

Overall though Im suprised there aren't more pre planned fan ideas to promote the film. Then again I havn't started any revolutions myself so I guess I cant complain to much. I just think more things in the vain of the box job your doing would certainly help.

www.summer-glau.com

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Saturday, July 2, 2005 3:57 AM

NYWOE

I'm not worried. Have you seen the Amazon Firefly sales lately?

http://www.fireflyfans.net/amazon.asp

This is going to be our very, very best way to get people to see the movie. Believe me, it's much easier to recruit somebody by sitting them on your couch and popping in the first disk, then to put an ad in the paper about some movie coming out in September. Think of the way a virus spreads. It's exponential math, and it's working in our favor. Just keeping loaning your DVDs, having Firefly viewing parties and casually mentioning Firefly/ Serenity in conversations.

This is grass-roots campaigning, and while it may not look as flashy as some other types, it can be very effective in the right situation, a la Napolean Dynomite. And Universal gave us the screenings, which we then used to notify our local newspapers. Many big and small papers wrote up articles about Serenity, and at no cost to either Browncoats or Universal, we got instant publicity (and I think that is what is fueling the Amazon sales increase).

Like I said, I'm not worried. When Firefly hits the Sci-Fi channel in re-runs on their biggest night, we'll be sitting pretty. I have no doubt. :)

_____________________________________
If you're an Arizonan and a Browncoat, come join us:

http://tv.groups.yahoo.com/group/AZ_Browncoats/

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Saturday, July 2, 2005 4:02 AM

ARTCAT81

I'm still plugging along the same way we have since the beginning, Recruit recrut recruit, I'm working on the neighbors on my street, already got all my friends (the last holdout finally got hooked and bought the set (after seeing the screening)
they are all recruiting, word of mouth has been our best friend, just kick it up a notch folks!
any ideas from the fans for other way s to promote the movie?

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Saturday, July 2, 2005 4:37 AM

TRASK43

I see what your saying. I didnt mean to sound to concerned I know us browncoat folk are pretty much pushing firefly 24/7 in anyway we can. I still hope to see some gifted individuals come up with a few grassroots ways in which we can push the film even harder.

www.summer-glau.com

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Saturday, July 2, 2005 5:14 AM

NYWOE

Quote:
I still hope to see some gifted individuals come up with a few grassroots ways in which we can push the film even harder.

Yeah, plus guerilla marketing can be a lot of fun! A group of us Arizonans are hosting Firefly screenings on a projector screen in a local comic book store. It's a lot of fun, and we gained a few recruits, but it doesn't seem to be as effective the Serenity screening where browncoats handed out flyers to curious passerby...

ETA: I like the Box Job idea, too. Some people have donated sets to libraries, and I think that's a shiny effort, too!

_____________________________________
If you're an Arizonan and a Browncoat, come join us:

http://tv.groups.yahoo.com/group/AZ_Browncoats/

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Saturday, July 2, 2005 8:22 AM

MALSMOJO

This must be why I keep getting errors trying to reach the site...

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Saturday, July 2, 2005 5:03 PM

FLYINGTAMS

10 to 1 it's going to be some unreadable flash monster site...

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Saturday, July 2, 2005 5:12 PM

BROWNCOAT1

May have been the losing side. Still not convinced it was the wrong one.

About time. The 'Versal board has lacked the feel & look of an "official" movie board all along. In order to convince people to see the BDM we need to have a site that will inspire them to do so.

__________________________________________

"May have been the losing side. Still not convinced it was the wrong one."

Richmond, VA & surrounding area Firefly Fans:

http://tv.groups.yahoo.com/group/richmondbrowncoats/

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Sunday, July 3, 2005 7:15 AM

TALLGRRL

Quote:
Originally posted by FlyingTams:
10 to 1 it's going to be some unreadable flash monster site...

Just because it's Flash doesn't automatically mean that it's a disaster.
War of the World's site is Flash...and it really nice. It's readable, loads quickly (Then again, I'm fortunate enough to have Broadband.), looks good, easy to navigate, informative....
Everything the official Serenity sight SHOULD be...BY NOW.
It's now July. 3 more months out from the BDOpening.
I think they've appeased us Firefly geeks for long enough.
Now is the time to get a site up that will grab the non-initiated.

"Take me, sir. Take me hard." -- Zoe

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Sunday, July 3, 2005 7:31 AM

FLYINGTAMS

Quote:
Originally posted by Tallgrrl:
Quote:
Originally posted by FlyingTams:
10 to 1 it's going to be some unreadable flash monster site...

Just because it's Flash doesn't automatically mean that it's a disaster.

It is for me since I have flash disabled. So such sites are just a blank page since they rarely bother to make a proper HTML. And if occasionally enable flash its sually tiny letters impossible for me to read (and the people disable the zoom feature of flash) - if they had followed the original ideas of HTML one could scale the fonts - but they never do. I'm filled with hate and bitterness at each site that reminds me my eyes are not as good as they once where and that nobody really cares

Quote:
Originally posted by Tallgrrl:

War of the World's site is Flash...and it really nice. It's readable, loads quickly (Then again, I'm fortunate enough to have Broadband.), looks good, easy to navigate, informative....

Case in point. When I look at it with flash disabled, i just get one page - not with "real" text, but with pictures of text (meaning you can't scale the letters to a more readable size). It simply says when the movie opens, and some graphics - and a link that says "You must use flash".

And then when I do enable it, its exacly what I expect. Small hard to read letters and you can't scale it. A site that I would call crap - so yeah, I expect to win the bet on the sernity site. Form was always more important than function in Hollywood.

Quote:
Originally posted by Tallgrrl:
Now is the time to get a site up that will grab the non-initiated.

As you might have suspected by now, such sites never grab me, they just piss me off.

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Tuesday, July 5, 2005 3:49 AM

HUITZIL

It tend to agree - flash is great, but it doesn't take much extra effort to make a decent bog standard html version alongside it - for all those people who can't view flash, or can't be bothered for it to load.

___________
All guilt is relative. Loyalty counts. And never let your conscience be your guide.

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Tuesday, July 5, 2005 6:28 AM

LYNNEC

Guerilla Marketing ideas:

http://www.fireflymovie.com/guerilla_ideas.html

I'm fond of putting notes on dollar bills, and of leaving printed notes around (on the car next to me in parking lots, around town in places of business, whatever) with the movie logo and the "Can't Stop the Signal" tag w/the www.serenitymovie.com site.

I'ma also planning to put a classified ad in my local paper under the "Special Notices" w/the same as above -- tag & website. Reasonable price, may help.

It certainly can't hurt!

:-)

~ Lynne C. ~

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Tuesday, July 5, 2005 9:53 AM

DUG

My favourite marketing ploy is simple and requires little effort. Buy a box set and donate to your public library.

It's amazing how many people check out dvd's from the library. Most things barely make it to the shelf before heading back out. People take risks that they wouldn't take if they had to shell out bucks, so you wind up with new browncoats without having to track them down personally. Just make sure it makes it to the shelf; I've had things disappear on the way.

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Tuesday, July 5, 2005 4:25 PM

AVER

No offense, Lynnec, but whenever I come across one of those paper bits on my car, I throw them in the passenger seat to be thrown away later. I *do* scan them to see if there is anything worthwhile, but , mainly I think they come from get-rich-schemes or religious cults and ignore them. Keywords to alert you of a crap ad: NOW, LOSE, WEIGHT, CASH, JOB, IMMEDIATELY, NO DOWN PAYMENT, etc.

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Tuesday, July 5, 2005 5:48 PM

SHINY

Quote:
Originally posted by Zol:
So, does this mean that Universal underestimated the power of the browncoat - I did notice yesterday that in the morning there was about 33 less browncots registered than the evening, and tht was about 38 people away from the magic 40,000 figure.

It would be interesting to compare this with other scfi fandom (apart from starwars which has had over 25 years to build a fan base)

Another interesting thing would be to estimate DVD sales by extrapolating from the UB membership -- if you estimate only 10% of DVD purchasers actually bother to register on the UB, then over 400K DVDs have been sold! Sure, the 40K may not all be unique individuals who all purchased the DVDs, but I think what we've found from all the prescreenings is that online browncoats only make up a very small percentage of all browncoats worldwide! I wouldn't be surprised if we hit the 1 Million mark by the time the movie opens!!!

Jayne, your mouth is talkin. Might want to look into that.

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Tuesday, July 5, 2005 11:14 PM

PHOEBE

Quote:
Originally posted by FlyingTams:
Quote:
Originally posted by Tallgrrl:
Quote:
Originally posted by FlyingTams:
10 to 1 it's going to be some unreadable flash monster site...

Just because it's Flash doesn't automatically mean that it's a disaster.

It is for me since I have flash disabled. So such sites are just a blank page since they rarely bother to make a proper HTML. And if occasionally enable flash its sually tiny letters impossible for me to read (and the people disable the zoom feature of flash) - if they had followed the original ideas of HTML one could scale the fonts - but they never do. I'm filled with hate and bitterness at each site that reminds me my eyes are not as good as they once where and that nobody really cares

Quote:
Originally posted by Tallgrrl:

War of the World's site is Flash...and it really nice. It's readable, loads quickly (Then again, I'm fortunate enough to have Broadband.), looks good, easy to navigate, informative....

Case in point. When I look at it with flash disabled, i just get one page - not with "real" text, but with pictures of text (meaning you can't scale the letters to a more readable size). It simply says when the movie opens, and some graphics - and a link that says "You must use flash".

And then when I do enable it, its exacly what I expect. Small hard to read letters and you can't scale it. A site that I would call crap - so yeah, I expect to win the bet on the sernity site. Form was always more important than function in Hollywood.

Quote:
Originally posted by Tallgrrl:
Now is the time to get a site up that will grab the non-initiated.

As you might have suspected by now, such sites never grab me, they just piss me off.

No, I'm with you on the hatred of Flash. Constantly irritating. I miss the good old days of HTML. Especially since half the sites nowadays don't even work with my browser and I have to load the virus and spyware laden hell that is... Internet Explorer

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Wednesday, July 6, 2005 12:29 AM

RELFEXIVE

Sounds like you should be using Firefox to me.

"My God - you're like a trained ape. Without the training."

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Wednesday, July 6, 2005 5:00 AM

LYNNEC

No offense taken. I usually look at things like than and then chuck them on the seat for disposal. But we both at least GLANCE at it first. And the message is meant to pique the curiosity. Will everyone race home and look up the website? Of course not. But some may...I'm playing the odds. If I leave 3-4 of those around in my travels every day for the next 80+ days, that's upwards of 300 people into whose hands I've put the opportunity to follow through at the website, read the summary/premise, see the trailer and think it looks cool.

Wars like this are won one at a time!

~ Lynne C. ~

http://www.geocities.com/fic_girl_2003/index.html
http://www.cafepress.com/blood_love_etc

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Sunday, July 10, 2005 12:02 AM

HUITZIL

Site's down this morning - maybe they're putting the euro trailer on there, heh - although I'm starting to think it might be fictional

___________
All guilt is relative. Loyalty counts. And never let your conscience be your guide.

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Sunday, July 10, 2005 12:52 AM

PHOEBE

Quote:
Originally posted by RelFexive:
Sounds like you should be using Firefox to me.

"My God - you're like a trained ape. Without the training."

I am using firefox. That's the problem, LOL!

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Sunday, July 10, 2005 1:11 AM

2FISHINATANK

FlyingTams, may I suggest the Opera browser ( www.opera.com)?

It has a zoom feature which scales flash applets/ pages without pixelation.

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Sunday, July 10, 2005 3:44 AM

FLYINGTAMS

Thank's but I'd rather try to get the UK anti discriminating laws introduced everywhere.

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