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Originally posted by SameErtia:
I was dragged to see "Underworld" at the theater with a group of friends. Second worst 10$ I've ever spent. Worst was for that overcooked hamburger at the Blue Chalk Cafe in Palo Alto.

So really, when a movie rates only slightly better than a dried out burger, it's amazing to me that it gets a sequel.

Then again, "Highlander; The Source" is in post-production, even with the agony that was "Endgame", so there's no accounting for Hollywood.

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Originally posted by GatorMarc:

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Originally posted by cwnek:

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Originally posted by GatorMarc:
1) The Box office is at about $38.5 million now, not $35 million.
GatorMarc

Eat 'em up, chomp, chomp.

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Assuming that you get your #s from the same source as I do (boxofficemojo.com...visit often...get Serenity back into the top 5 most popular!), it's worth noting that this figure does not include earnings post 11/17. Overseas is more up to date, and accounts for the slow trickle over the last 6 weeks.

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Yep. And that also never calculated in the revenue that Universal brought in from the pre-screenings of the movie over the summer.

GatorMarc

Eat 'em up, chomp, chomp.

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Originally posted by ChrisPV:

And I just can't picture Spider-Man not making money until DVD.

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Originally posted by Andre83:
And for the zillion time; Marketing isn't taken into consideration when deciding wheather a movie has made profit or not. Dont ask me why, because i have no idea.

My only guess would be that each studio have a total marketing budget for the year or something. For all the released movies together.

Jayne: All those years of preacher training, getting knocked out by one bounty hunter
Book: Oh, dont get me wrong. I gave him a hell of a fight
Jayne: Epic i'm guessing

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Originally posted by Ruxton:
I'm gonna go out on a limb here, based on some of the insight I've got from this thread's commentators combined with my own empathetic perceptions, and PREDICT that within six months a second Serenity movie will be greenlighted. Or at the latest, whenever Wonder Woman gets some obvious and dedicated publicity.

Within six months........Serenity #2 greenlighted... = prediction.

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Originally posted by Storymark:

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Originally posted by Andre83:
And for the zillion time; Marketing isn't taken into consideration when deciding wheather a movie has made profit or not. Dont ask me why, because i have no idea.

My only guess would be that each studio have a total marketing budget for the year or something. For all the released movies together.

Jayne: All those years of preacher training, getting knocked out by one bounty hunter
Book: Oh, dont get me wrong. I gave him a hell of a fight
Jayne: Epic i'm guessing

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For the second time in the same thread, that's just not true. In fact, it's rather silly. When the average cost of marketing a hollywood movie is in the ballpark of $34 million (That's the 2004 average, though I doubt thet spent 1/2 that on Serenity, but that's the indusrty average) that money is going to be factored in. Serenity's opening on 2,189 screen cost around $9 million in print costs alone. Someone is counting.

Yes, studios are notoriously sketchy about how they cook their books, and the marketing cost may not go into any public offical budget statement, but studios are rarely honest with official budgets, and you can be damn sure someone is accounting for that money.


"Well, my days of not taking you seriously are certainly coming to a middle."

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Well, seeing as you think that the "avarage" marketing cost for a hollywood movie is 34 million bucks, i guess that says what i need to know about your credibility.

To take an example; SW ep 2 had a marketing cost around 25 mill. If you truly think that the avarage movie spend 10 mill more then that then...well....

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Originally posted by Storymark:

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Well, seeing as you think that the "avarage" marketing cost for a hollywood movie is 34 million bucks, i guess that says what i need to know about your credibility.

To take an example; SW ep 2 had a marketing cost around 25 mill. If you truly think that the avarage movie spend 10 mill more then that then...well....

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Okay, first of all Star Wars is one movie that didn't really need that much promotion, as everyone knew it was coming. Second, some of the SW hype wasn't paid for by the studio, such as the Burger-King tie-ins and such. And it still cost $25 million to market. 3 years ago (costs tend to rise).


As for my credibility, I have backing for my numbers....

http://www.slate.com/id/2120335/
http://www.iht.com/articles/2005/11/06/business/web.1106holson.php
http://www.indiescene.net/
http://www.pbs.org/wgbh/pages/frontline/shows/hollywood/picture/openbi
g.html
http://www.mecfilms.com/moviepubs/memos/moviein.htm
http://www.answers.com/topic/list-of-movies-generating-losses

Your turn to prove YOUR credibility.

Let's just do some math here. Film prints cost a bit over 4 grand each. There were 2189 prints of Serenity. That works out to around $10 million with tax. I saw ads for Serenity durring the season premiers of Lost and The Simpsons. Ads durring those programs run about $500 thoudsand on a normal night, and were surely more for the season premiere. Now factor in the other ads played durring non-peak viewing. It adds up quick.

"Well, my days of not taking you seriously are certainly coming to a middle."

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Originally posted by pamelaone:
Actually, places like walmart, pay almost 17.00 a dvd. In the case of Serenity, they paid 16.98. So that's how much goes back to Universal not 7.00.

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Listen mister. I dont need any proof, nor anything to back up my facts. Because its self-explanatory that the avarage cost of marketing a movie in hollywood is WAY lower then 34 mill bucks. But you believe that. Be my guest. Now i see here and there in those text that (quote) "avarage is 39 mill", "avarage is 34 mill", "avarage is bla bla bla". Now i dont feel like using time figuring out what they are talking about (by that i meen, what movies they are counting in) But just as you know; there are more movies then just BIG WB and sony blockbusters coming out each year.

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I dont need any proof, nor anything to back up my facts.

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Originally posted by ethan:

Also some places were selling Serenity at $14.95 pre-Christmas. I'm thinking most places were paying way lower than that per DVD to Universal if they were going to have any kind of profit margin.

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Originally posted by Andre83:
Prints has nothing to do with marketing....

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But as i said. Believe what you want. You have that right.

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