Serenity and Firefly Overall earnings by BulletInTheBrainPanSquish

GENERAL DISCUSSIONS

Serenity and Firefly Overall earnings

POSTED BY: BULLETINTHEBRAINPANSQUISH
UPDATED: Tuesday, January 23, 2007 21:31
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Tuesday, January 23, 2007 12:47 AM

Would anyone know how much Serenity earned at the box office and in subsequent dvd release earnings? What about the Firefly series?

Just curious is all.

Mal gives control of the ship to Zoe...
Mal: If I'm not back in an hour, you come, and you rescue me.
Zoe: What? And risk my ship?

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Tuesday, January 23, 2007 1:39 AM

MIGHTYROAR

boxofficemojo.com lists the serenity box office takings as $38.8M

http://www.boxofficemojo.com/movies/?page=main&id=serenity.htm

How much the dvds made is anybody's guess

Richard

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Tuesday, January 23, 2007 9:51 AM

ILUVYOSAFFBRIDGE

Here is an article I found that was written February of last year, so the numbers themselves aren't anywhere close to being current, but the immediate financial impact does make a Browncoat proud.

"Serenity costs $39 million to make ($1 million under it's $40 million budget) and while the advertising budget was never made public, people have estimated around $10 million. So overall the movie costs around $49 million for Universal to make. Now Serenity made a disappointing $25 million domestically and $13 million internationally for a total of $38 million at the box office. Now following the 55% rule, where studios get around 55% of the total of the box office, Universal only made $21 million from the box office.

Now there's been no official sales figures for Serenity since it's been released on DVD, only where it's ranked on the sales charts. However, there have been sales announcements for other DVD's above and bellow Serenity and people have managed to do some number crunching and worked out that Serenity sold from 1.104 to 1.605 million copies in the first week of release! Some more number crunching was done to figure out Serenity sold around 825 thousand copies for January 2006. So by now it's definitely over 2 million (possibly high as 2.5 million). Now studios generally take around $12 dollars profit per DVD, with the remaining split between the retailer and distributer. So that's $24 million from the DVD sales, already more than the studio made from the box office. Meanwhile VideoBusiness.com tracked Serenity in bringing in over $9 million in DVD rentals. It has since fallen off the chart, but at the rate of it's decline it's safe to estimate that it manage to make $10 million before dropping too far.

Now the tv rights for Serenity were sold to NBC for a 3 movie package deal for $26 million. Now Serenity was hardly the top movie in the deal, so let's low ball it and say Serenity only gets $5 million out of that deal."

Keep in mind those numbers aren't anywhere near current. I would love to somehow find out the current financial impact of the franchise as a whole: Firefly DVD Sales, Serenity domestic and international box office, comic & movie novelization sales, licensed mershandise sales, RPG game sales, DVD rental revenue.

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Tuesday, January 23, 2007 1:56 PM

AKUKODOGO

I keep buying copies of the series and the BDM. My brother says I am 'excessive' complusive.

Thanks for all the crunching of numbers iluvyosaffbridge, it wold be good to know how much our beloved verse has raked in over the year.

Gainsayers rubbish the fan thing but litle bit, little bit, little bit of consumerism and the numbers just have to get bigger.

Come on little crazy person....

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Tuesday, January 23, 2007 5:58 PM

BULLETINTHEBRAINPANSQUISH

Thanks muchly for the figures people.

Mal gives control of the ship to Zoe...
Mal: If I'm not back in an hour, you come, and you rescue me.
Zoe: What? And risk my ship?

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Tuesday, January 23, 2007 6:11 PM

COBRAR83

idk as much as i hope and pray every year that goes by makes me think we may never see the series come back

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Tuesday, January 23, 2007 9:31 PM

AGATSU

My best bet is direct-to-DVD movies. And I'd be up for that. Series would be best, though, but I'll take everything that comes our way.

I'm so into Firefly, my butt glows in the dark.

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