GENERAL DISCUSSIONS

OFFICIAL BDM UK WEBSITE IS UP

POSTED BY: JAPPAR2001
UPDATED: Saturday, May 7, 2005 07:05
SHORT URL:
VIEWED: 4676
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Thursday, May 5, 2005 6:57 AM

JAPPAR2001


www.uip.co.uk/serenity
www.uip.co.uk

Theres nothing much here at all and it's the old Logo but it's abit more exposure and i'm sure it'll get updated. Can't wait for that International trailer which should be up there within a couple of weeks. Keep checking for it.


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Thursday, May 5, 2005 8:15 AM

ZOL


Thanks for this, registered, I wonder if we will get points stuff like the US website?

Register now.

Darin (Zol.)

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Thursday, May 5, 2005 9:20 AM

IAMJACKSUSERNAME

Well, I'm all right. - Mal


Quote:

Can't wait for that International trailer which should be up there within a couple of weeks.


Any news on this? Will it be less Star Wars and more, you know, Firefly?
--
I am Jack's username
Pop-up free Firefly wiki http://firefly.wikicities.com/wiki/Main_Page

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Thursday, May 5, 2005 9:25 AM

ZOL


Quote:

Originally posted by IamJacksUsername:
Quote:

Can't wait for that International trailer which should be up there within a couple of weeks.


Any news on this? Will it be less Star Wars and more, you know, Firefly?
--
I am Jack's username
Pop-up free Firefly wiki http://firefly.wikicities.com/wiki/Main_Page




You`ve got a slight problem, the film is a `Joss-Film` and not a `Joss-TV show` - certain things will be changed but maybe they can do something with the light side of things.

Also did anyone notice that the last trailer didn`t feature any of the stars names?

Darin (Zol.)

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Thursday, May 5, 2005 9:45 AM

WHOISRIVER


Aye, D, but then people probably wouldn't recognise the names (yet) to be honest.

Re styling of trailer - as always, Serenity doesn't need to attract the Firefly crowd. We're going to go anyway. They need to attract other people - the Star Wars fans, the batman fans - to get enough bums on seats for this to be a success.

We need a *LOT* of people. Lots and lots. If they aired silence space, horses and fiddles in the trailer, yeah, we'd clap.... But I suspect a large part of the audience would go "Errr... Why is space silent? Why is the music gay?" etc. Being popular isn't always cool - we know this - but being popular for a trailer, in my view, is fine.

If the movie is great (it is) but nobody goes to see it, why bother? (And also: that'd be the end of Fireflyverse - if this flops, nobody else will give it another chance).

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Thursday, May 5, 2005 9:54 AM

SERGEANTX


Quote:

Originally posted by WhoIsRiver:
Aye, D, but then people probably wouldn't recognise the names (yet) to be honest.

Re styling of trailer - as always, Serenity doesn't need to attract the Firefly crowd. We're going to go anyway. They need to attract other people - the Star Wars fans, the batman fans - to get enough bums on seats for this to be a success.

We need a *LOT* of people. Lots and lots. If they aired silence space, horses and fiddles in the trailer, yeah, we'd clap.... But I suspect a large part of the audience would go "Errr... Why is space silent? Why is the music gay?" etc. Being popular isn't always cool - we know this - but being popular for a trailer, in my view, is fine.

If the movie is great (it is) but nobody goes to see it, why bother? (And also: that'd be the end of Fireflyverse - if this flops, nobody else will give it another chance).



Yeah, but it won't matter if the movie is great, if the people they pull in to see it are expecting something else. They'll grumble away saying "That wasn't anything like the trailer..." A great many of them will be disappointed.

See, I think they are making a mistake similar to Fox (although no one could possibly screw it up that badly). They're targeting the trailer at the short attention span demographic and these just aren't the type of people who are going to appreciate Serenity, assuming that it maintains the depth and nuance of the series.

Why not trust the material and present its strengths rather than foist it on the "vroom-vroom/'splosions" fans? The most remarkable thing I've noticed about Firefly fandom is just how untraditional we are for science fiction fans. I'm pretty sure Fox never got that, or at least didn't know how to handle it, and that had a lot to do with why they bailed on the show.

I'm hoping the marketing campaign for Serenity will also reach out to people who might be looking for something a little more thoughtful and character-based than the image presented in the trailer.

SergeantX

"Dream a little dream or you can live a little dream. I'd rather live it, cause dreamers always chase but never get it." Aesop Rock

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Thursday, May 5, 2005 10:15 AM

RELFEXIVE


Ah. Registering now.

"My God - you're like a trained ape. Without the training."

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Thursday, May 5, 2005 10:33 AM

JAPPAR2001


Well from past international trailers tend to be alot less gung ho. Subtlties and character moments are usually in the International trailer. Why this happens could be debated. I think US marketing people think the UK are a more intelligent and tolerant, artistic audience. I couldn't say theres evidence of this, just a european stereotype US marketing seem to have over us. We had shakespeare, we can't watch this explosive action crap! As firefly is more 'European' (i.e. slow, character driven, intelligent and down right beautifully artistic) in tone. It will likely represent the film closer to what it is and what firefly was. I guess we'll see before star wars or perhaps before hand online.

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Thursday, May 5, 2005 11:31 AM

WHOISRIVER


Serg,

I get your concerns. But here's the deal: if you don't appeal to mass audience with marketing, you don't get mass audience. Simple as that.

Yes, you'd get word of mouth ('this is cool!') after the first weekend, but if the first weekend tanks you have other issues which screw you.

Anyway, I'm not going to get into an argument about Serenity's marketing or compare it to Fox - but I will say this. The marketing people really do believe in Serenity. They don't expect it to flop. This is their best efforts, from experience, to get people into the cinema.

If people go in and don't like it, expecting more explosions... Oh well. But they've paid. If they have any kind of intelligence, they'll like the movie - it's designed to reach a wider audience.

The UK marketing plan for Serenity is insanely cool, I can promise browncoats this side of the pond that. Really, really good stuff - you're all going to see them make a huge effort in the UK (I've never seen 'ought like it!).

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Thursday, May 5, 2005 11:55 AM

JOESWEDEN


Hi. I spoke to Chris Buchanan during the Serenity con in Heathrow and he said the UK(/european?) trailer would be more linear and prsenting the characters more. Looking forward to it

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Thursday, May 5, 2005 11:55 AM

SERGEANTX


Sounds all good to me, WIR, but I still think it would be worth the effort to go after folks who tend to be turned off by the rapid fire stuff. Maybe it's just me, but I probably wouldn't be all that interested in Serenity if I was only going by the trailer.

I guess it's ok to bring people in on false pretense, 'cause as you've said, once they're in the door they've already paid. But if the movie is going to have staying power, enough staying power to warrant a sequel, I think it would be worth while to market it to people who can appreciate something more subtle.

Can't wait to see what's coming for the UK promos! Thanks for the tip.

Keep Flying!

SergeantX

"Dream a little dream or you can live a little dream. I'd rather live it, cause dreamers always chase but never get it." Aesop Rock

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Thursday, May 5, 2005 12:02 PM

RELFEXIVE


Quote:

Originally posted by JoeSweden:
Hi. I spoke to Chris Buchanan during the Serenity con in Heathrow and he said the UK(/european?) trailer would be more linear and prsenting the characters more. Looking forward to it



Cool, we get to see another trailer

"My God - you're like a trained ape. Without the training."

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Thursday, May 5, 2005 5:24 PM

MARTING


Hmm, if thats true, maybe make a newspost about it?

A new and different trailer to look forward too is certainly newsworthy

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Friday, May 6, 2005 6:19 AM

XANDERHARRIS


i love firefly, and i love the trailer. stop complaining about EVERYTHING! if Serenity made fart sounds in space who cares????? if they want to try to dazzle the short attention span masses with explosions, i say LET THEM! i say let anyone who has 9 bucks into the gorram movie. because I WANT A SERENITY SEQUEL!!!!!!

i don't care if every single person who goes to the movie comes out and says "you know what, that was the worst movie i've ever seen" just so long as they paid, and I get my sequel. i haven't seen this movie, i haven't read any spoilers, i watched the trailer once, but i already know

it's my all time favorite movie.

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Friday, May 6, 2005 3:56 PM

YT

the movie is not the Series. Only the facts have been changed, to irritate the innocent; the names of the actors and characters remain the same


Quote:

Originally posted by SergeantX:
The most remarkable thing I've noticed about Firefly fandom is just how untraditional we are for science fiction fans.


I don't see it. Pretty much all my friends are SF fans. All but one of those to whom I've shown Firefly has loved it; the one exception only liked it, and we watched the entire series @his place in one weekend. Based on my limited personal experience, the two fandoms seem to be the same; this is not the case with Star Trek or Star Wars, & other soi disant science fiction on screen.

Keep the Shiny Side Up . . . (wutzon) Moe, "Timmy Tucker", from "L"

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Friday, May 6, 2005 4:09 PM

SERGEANTX


Quote:

Originally posted by YT:
Quote:

Originally posted by SergeantX:
The most remarkable thing I've noticed about Firefly fandom is just how untraditional we are for science fiction fans.


I don't see it. Pretty much all my friends are SF fans. All but one of those to whom I've shown Firefly has loved it; the one exception only liked it, and we watched the entire series @his place in one weekend. Based on my limited personal experience, the two fandoms seem to be the same; this is not the case with Star Trek or Star Wars, & other soi disant science fiction on screen.



Fair enough. I'm mostly going by the early population on this board, which definitely included a lot more older folks (30+) and women than the typical sci-fi boards I'd been to. And to risk sounding elitist, the folks here were a great deal more eloquent and thoughtful than the usual.

SergeantX

"Dream a little dream or you can live a little dream. I'd rather live it, cause dreamers always chase but never get it." Aesop Rock

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Friday, May 6, 2005 4:28 PM

YT

the movie is not the Series. Only the facts have been changed, to irritate the innocent; the names of the actors and characters remain the same


Quote:

Originally posted by SergeantX:
I'm mostly going by the early population on this board, which definitely included a lot more older folks (30+) and women than the typical sci-fi boards I'd been to.


I'm gonna take a leap here & guess that those boards are for movies or TV shows? From your turn of phrase, I infer that you may feel, as I do, that this board has gotten younger as it's getting older.

Keep the Shiny Side Up . . . (wutzon) Allman Bro's, "Whippin' Post", from "One Way Out, Live @the Beacon Theatre"

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Saturday, May 7, 2005 4:53 AM

JK


I understand if Universal want sound in space to make it appeal to the broader audience, and I'd understand too if Joss agreed to give them noise. But I really hope they/he didn't, because some of the most beautiful images in Firefly came out of the silence it had in space.

It would be a shame if the movie were absent of those.

JK

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Saturday, May 7, 2005 6:49 AM

ZOIC


I got a kick out of watching the trailer, but I have to agree that a trailer that focuses more on the characters and less on makeing it look like the latest Jerry Bruckheimer action movie would be significant improvement.

The character interaction is the strength of Firefly/Serenity yet there is literally none of it in the trailer. It's like this trailer was created by someone that was completely oblivious to the strengths of Firefly/Serenity. So what we end up with was a very well produced and incredibly generic action movie trailer, in other words a trailer that will do little to expand Serenity’s already huge audience.

Firefly/Serenity is clever and unique show, which deserves an equally clever and unique trailer. The trailer should emulate the tone of the Firefly/Serenity not the tone of some other movie.

Again I got a kick out of watching the trailer, but it could be better. The next trailer needs a lot more character interaction.

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Saturday, May 7, 2005 7:05 AM

NYWOE


Quote:

We had shakespeare, we can't watch this explosive action crap!


You're right about that stereotype. The ironic thing is that Shakespeare probably would have revelled in explosions and Special FX in his movies if he were writing today. :)

He'd probably be a lot like Joss. Like he said in the pilot commentary: "Oh explosions! That's not human drama! But then when I actually am near one... They're so pretty."

I have heard of a place where humans do battle in a ring of Jell-O.
--Teal'c

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