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VIDEO: Sarah Michelle Gellar Burger King

Gellar was the first person to ever mention a competitor's name (McDonald's) in her 1982 Burger King commercial. McDonald's sued Burger King and four-year-old Gellar.
http://advertising.about.com/od/gellarsarahmichelle/p/sarahmgellar.htm

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Gol-LY! Andy Griffith sues Andy Griffith

November 11, 2006

MILWAUKEE, Wisconsin (AP) -- Forget the small-town belief in letting bygones be bygones.

The star of "The Andy Griffith Show," who portrayed the sheriff of the fictional town of Mayberry, has sued a Wisconsin man who unsuccessfully ran for the Grant County post after legally changing his name to Andrew Jackson Griffith.

The lawsuit, filed November 3 in U.S. District Court in Madison, alleges that William Harold Fenrick, 42, violated trademark and copyright laws, as well as the privacy of actor Andy Samuel Griffith, when he used his new name to promote his candidacy for sheriff in southwestern Wisconsin.

The lawsuit says the former Fenrick changed his name for the "sole purpose of taking advantage of Griffith's notoriety in an attempt to gain votes." It asks the court to order him to go back to his original name.

The actor's lawsuit also asks Griffith to publish disclaimers and an apology in Grant County newspapers that say he has no association with the actor. It seeks unspecified damages and court fees.

Griffith described the lawsuit as "incredibly absurd" and said he does not think people actually believe he is the actor.

"For such an American icon, it's a pretty un-American thing to do to me," said Griffith, who has about three weeks to respond to the filing.

etc blah blah barf

www.cnn.com/2006/SHOWBIZ/TV/11/11/andy.griffith.ap/index.html?eref=rss
_law

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Originally posted by 6ixStringJack:
Hey Piratenews...

You seem to know your law. I definately would have appreciated your presence a few weeks back when I was holding a discussion on this topic. You seem like my kind of people. I'll be checking out your website now that I know about it. You looking for any employees? I'd love to work a job that I actually have a great deal of passion for.

I'll have to let you know what I think of your site.


"A government is a body of people, usually notably ungoverned." http://www.myspace.com/6ixstringjack

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Originally posted by Unsardonic:
Hi 11th-dahling...

So, I scanned down this thread & saw lots of congrats-'n-such but... I was wondering...

Had you never thought to go slightly beyond "guerilla-marketing" and simply go legitimate, that is, get together with the Universal marketing people, explain the depth of demand for Serenity items & why you managed to offer the marketplace things they wanted & then... sign-on to pay the royalties they want to turn you into a (the word is...) "licensee?"

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I mean, I realize there's "official" Firefly merchandise wherein our BDJoss gets a nickel for the things they sell but, frankly... their selection-offering - last time I checked anyway - was flat pathetic compared to yours... a couple of bland t-shirts... who cares, eh? How is that kind of unfocused merchandising going to help spread the word of the 'Verse to the uninitiated? That IS the point of merchandising after all - spread the word so that people-who-aren't-already-in-the-choir can get preached-to about the lovely show we all love and they've never heard about.

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It seems to me, if Universal hasn't locked themselves into an exclusive arrangement with their "official" merchandiser, it would only serve their own interests to allow another one (or 2) (or 3) (etc) - one with a track-record of innovation that Uni's current merchandiser hasn't been able to match - to bring her goodies to a, hopefully, ever-increasingly eager marketplace.

Any thoughts along those lines?

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Yours truly from a person who's friends have sometimes accused him of being a "stupid, inbred stack of meat."

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Tell your friends they have seriously underestimated the cognitive abilities and imagination of a stupid, inbred stack of meat.

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I am making some preliminary calls (not to the studios yet, to "others") to formulate a plan which would allow fans to create official merchandise for Serenity, and perhaps Firefly if 20th Century Fox is up for it. There are a lot of things to consider in this arrangement, so I'm gathering as much data as I can. You did bring up a point that was on my mind too... there are some official t-shirt licensees already in place so we don't know yet if there is even room to create an additional portal for fan created official merchandise. It will depend on whether there is an exclusivity clause in place, or if some of the existing licenses will be expiring in the near future.

I'll keep y'all informed as soon as I know more.

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Originally posted by Cybersnark:
Ooh, cool idea.

Might try taking it to other fandoms as well; Firefly isn't the only property that is spectacularly lacking in official swag (check out all that Heroes merchandise that they're not making). They'd stand to gain by backing it as well (which is good, 'cause I'd guess that buying a product license is expensive).

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We applied the cortical electrodes but were unable to get a neural reaction from either patient.

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it might be a good move to license Heroes as well, and possibly first, because the fandom is still young and really active

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